Karen Branagh Fundraising offers a wide-ranging suite of services to assist charities of all sizes with every aspect of modern-day fundraising.
Major Gifts
We specialise in major donor fundraising. It is essential to understand the crucial importance that building and maintaining relationships plays within this area. Once you know who to approach, what to approach them with and how to approach effectively, major donor fundraising can provide you with a transformational step change in your fundraising income.
If you are unsure about major donor outreach, lack the requisite stimulus skills, or need to trigger a boost in fundraising income, please get in touch. We can help you kick-start your programme, uncover your potential and build a realistic, ambitious income stream for your organisation.
Major donor fundraising can provide your organisation with a transformational shift in income provision for your charity.
Support for your charity can include:
· Long term strategy and short term work plan support
· Prospect research
· A pipeline of suitable prospects
· Compelling, donor-friendly proposals
· Relationship management
· Training fundraising teams and CEO’s in donor approaching
· Mentoring individual fundraisers
Trusts And Foundations
Trust fundraising in the UK is an increasingly competitive area. Through careful planning, consistent effort and imaginative strategy, working in partnership with Karen Branagh Fundraising it is possible to raise funds for both project support and core cost funding. With thousands of Trusts and Foundations supporting animal welfare, conservation and pro-vegan causes Trust Fundraising is one of the most cost-effective ways to raise finances. We understand Trust Fundraising in the sector and have an in-depth knowledge of funders available internationally and in the UK.
Support for your charity can include:
· Trust funding strategy development
· A pipeline of relevant trusts
· Strong written proposals to engage Trust’s and Foundations
· Powerful Trust applications that deliver income
· Capacity to kick start your new programme
· New skills and training for you and your team
· Background knowledge, research and thorough insight in this sector
Corporate Partnerships
Corporate fundraising offers rich opportunities for many charities, as partnerships can provide support in a wide variety of ways.
As well as donations and sponsorship, charities can benefit from employee fundraising, staff secondments, gifts in kind, skills transfer and valuable publicity. Are you making the most of these corporate fundraising opportunities?
Today, most companies are seeking charity partnerships, rather than one-off transactions, so building relationships with businesses is more important than ever and can support the sustainability of your charity.
We have the experience to assess your potential for corporate fundraising support. And the tools to help you secure it.
We can offer the following corporate fundraising services:
· Opportunities to review existing programmes or assess potential
· Corporate prospect research
· Strategy development
· Development of marketing materials
· Support in approaching businesses
· Corporate fundraising training
Individual Giving
Individual donors can support your charity in many different ways, such as regular giving, responding to an appeal or donating via social media. It is an increasingly competitive field and organisations need to ensure that recruitment of donors is both cost-effective and long-term, supporting the nurture of supporters over time. Donor journeys have changed with younger generations interacting through a mixed media of web, email, social media and traditional media.
Advice and support in this important field covers areas such as:
· Prospect and recruitment research
· Individual giving reviews
· Development of the supporter journey
· Case for support development for individual donors
· Mentoring and hands-on support for your IG programme
Donor Research
Accurate, comprehensive and personalised donor or prospect research is a key component of good fundraising. With over 25 years of specialist knowledge of funders in the animal welfare sectors, we can provide assistance to identify the best new prospects among charitable trusts, companies and wealthy individuals.
Research services include:
· Identification of potential trust and foundation donors with comprehensive details
· Identification of prospective corporate partners
· Research and knowledge of existing supporters
· Interim support to identify potential major donor prospects on your database
· Industry specific archive research material not available elsewhere
Strategy Development
The sustainability of an organisation depends on meticulously planned, continuous effort that maximises funding opportunities over time. Short-term actions are rarely productive. At the core of our fundraising strategy is the development of the case for support, which underpins all fundraising. Getting this right is the key to success in all fundraising areas.
All strategy should take into account the range of funding streams open to your charity, seek to prioritise these for resources allocation, and also set objectives for them. This requires a realistic budget and a planning team to ensure that you have the investment and skills required to deliver it.
Strategy development is a vital investment of time and resources.
Fundraising Mentoring
Is your fundraiser lacking experience in particular fundraising techniques or limited in certain areas of fundraising? Mentoring support can help develop their skills and confidence. It can be a very cost-effective way to “grow your own” fundraiser and enhance the results of existing team members, particularly outside London where fundraising experience is often in short supply. Mentoring supports fundraisers at all stages in their career, from supporting graduates in their first job to coaching Board members to ask for major gifts. From intern to CEO, we make a difference. Fundraising mentoring at junior levels takes place over a period of time (typically 1 to 2 years, but sometimes longer) through on-site meetings, online guidance and telephone support.
Areas covered include:
· Fundraising planning
· Funder/prospect research
· Case for support development
· Writing effective funding bids
· Trust fundraising
· Major donor fundraising
· Corporate fundraising
· ‘Making the ask’ at all levels
The advantage of fundraising mentoring over generic training courses is targeted outcome. This form of support works within your organisation to develop the fundraiser in their specific role, producing practical materials and implementing strategies that will directly benefit your charity and grow your fundraiser within that role.
Interim Fundraising Support
Are you short staffed? A small charity with no professional fundraisers? Want to test a new area of fundraising?
If so, interim support could be the answer. With over 25 years of support experience, the benefits can be significant in helping you to maintain and grow your income. Plugging the gaps in your team while accessing the skills and experience of a fundraising professional will make a transformational difference to your programme.
· Senior fundraising management
· Trust fundraising
· Corporate partnership fundraising
· Major donor fundraising
Fundraising Training
Bespoke training can be delivered to individuals and groups either online or in person. Sessions are tailored towards specific fundraising disciplines, funding needs, effective campaigns or current, strategic obstacles. All of the training is interactive and specifically designed for animal welfare, conservation and pro-vegan organisations. We provide training materials, facilitate workshops, lead breakout groups, and also provide follow-on sessions.
Fundraising Association Network
Where additional specialist support is needed we can draw upon a network of professional associates with extensive experience of working in the animal welfare world to provide extra capacity and even wider skill set access. This network reaches across social media, digital communications, website UI guidance, copywriting, PR and media relations.